Digital marketing · automation · analytics
UK-based digital marketer with a builder mindset. I ship end-to-end: strategy to execution to measurement - with strong hands-on skills across SEO/SEM, email systems, CRO, GA4 and AI-assisted workflows.
References available on request.
Projects CV · infrastructure · automation · analytics
Builder-led projects across infrastructure, AI workflows and SEO-ready web launches - focused on measurable outcomes and clean delivery.
Full project list at tylerbuilds.com/projects.
Work
I'm a Digital Marketing Lead and Brand Strategist with a strong interest in and understanding of the current Artificial Intelligence landscape and its ability to shake up all areas of business.
I've managed national campaigns, SEO strategy, email automation, analytics and reporting, building systems and developing business processes to enhance and optimise team output.
I've worked hands-on with technology, building automation frameworks, strategising and developing websites from the design to the code (frontend and backend).
Despite my non-traditional background, I bring years of skills refinement and experience, passion and ability, and enjoy finding innovative and practical ways to connect data, design, and decision-making.
I recently built my own AI Operating System 'Zeus', and a Second Brain, part of a suite of genuinely useful self-built tools that I utilise day in, day out for productivity gains.
I translate commercial goals into clear channel plans and content ideas that teams can actually run with. Everything starts with a brief and ends with a review, so we keep learning and improving.
I don't just write the plan - I write the emails, build the landing pages and optimise the campaigns. I build repeatable processes so growth scales without depending on heroic effort.
Data is only useful when it turns into decisions. I design analytics frameworks and testing cycles that help us understand what's working, what isn't, and what to do next.
I'm always looking for leverage points and delays. The aim is simple: stop pushing harder on the wrong things, and start changing the structure so good outcomes become the default.
Running the UK digital marketing function end to end, partnering with Sales and European colleagues. I manage channel plans, campaign delivery, product listings and web optimisation, plus monthly reporting and budget ownership. Recent wins include a GBP 50k Anti-Parasite campaign, 3x growth in the verified trade list (60%+ open rates), and the 2025/2026 digital strategy and comms plan.
In a highly regulated sector, I led digital acquisition and brand growth, combining SEO-led demand generation with compliant advertising and AI-assisted content workflows. A flagship project delivered a 228% traffic uplift in one quarter and just under 1,000 referrals in a month. I managed a Digital Marketing Manager plus freelancers and developers, and shipped five lead-generation sites alongside domain authority improvements.
For startups and multinationals entering the UK, I led multi-channel growth across health, wellness and lifestyle sectors. I ran campaigns from strategy to delivery across SEO/SEM, email, paid social and influencer partnerships, managing creative, budgets and reporting. This period sharpened my ability to own both strategy and execution and to align founders, teams and agencies around a clear go-to-market plan.
A top-bar application for tracking CLI/IDE usage across multiple LLM providers. Real-time monitoring, historical analytics and sparkline visualisations - inspired by steipete's CodexBar.
Stack: Swift 6 · Python · GTK3 · SQLite · Open source
Local‑first synchronised claims registry for unified multi‑agent coordination. Tracks intent, file claims, and evidence receipts with real‑time signals for autonomous development workflows.
Stack: MCP · Coordination · Local‑first · AI workflows
Offline Whisper.cpp dictation with push‑to‑talk hotkey, fast local transcription, and optional GPU acceleration. Purely local with no data ever leaving the machine.
Stack: Whisper.cpp · Voice · Privacy · Desktop
Linux VPS running Python/Node with Docker for hosting sites, APIs and AI workflows. Automated monitoring and deployment; lower overheads and full control of data and experimentation.
Stack: Linux · Nginx · Docker · Python · Node.js · Git
Local AMD‑GPU stack for image generation and LLM experimentation (ComfyUI, OpenWebUI). Used to prototype content pipelines and evaluate model performance.
Stack: SDXL · ROCm · ComfyUI · OpenWebUI
Designed and shipped SEO‑ready sites and landing pages with analytics, schema and performance budgets. Built reusable components and content ops for scale.
Tools: GA4 · Search Console · SEMrush · Ahrefs
I am open to discussing opportunities which pique my interests and match my skills and experience. Please get in touch to discuss further.